The ETPL, Europe's newest franchise competition, has chosen the NV Play platform to deliver scoring, match centres, replay experiences and advanced ball-by-ball analysis across its inaugural season.
NV Play is set to provide the digital infrastructure to support match operations and fan engagement for the European T20 Premier League (ETPL). The ETPL is a new ICC-sanctioned franchise tournament created to establish Europe as a major force in the global T20 landscape. Bringing together six city-based franchises across Ireland, Scotland and the Netherlands, the competition – which kicked off on August 26, 2026 – represents a significant step forward for the growth of cricket across the continent.
The NV Play platform will power the tournament, providing a range of professional-level software solutions, including:
- Pro Scoring – delivering world-class live scoring workflows and accurate ball-by-ball match data.
- Replay Screens – bringing key moments and match insights closer to fans inside the venue.
- Competition Management – providing centralised tools to manage fixtures, results, statistics and live match information.
- Ball-by-ball video coding – transforming live match action into structured data and searchable video insights.
“ETPL has ambitious plans to grow the game across the continent, and delivering a world-class experience for players, fans and stakeholders is central to that vision,” says Richard Holdsworth, the ETPL’s Head of Cricket Operations.
NV Play's experience spans more than two decades, delivering technology for elite cricket environments globally. From international competitions and professional teams to emerging markets, the NV Play platform is billed as the operating system of cricket – connecting scoring, analysis, video and competition management through a single source of truth.
“Franchise competitions have played a huge role in growing the game around the world, and the ETPL has an exciting opportunity to do the same for European cricket,” said NV Play Innovation Director, Gus Pickering. “We’re proud to support the league with technology designed to deliver the same level of accuracy, insight and engagement expected at the highest levels of cricket.”
The ETPL’s inaugural season will begin in late August 2026, bringing together some of Europe’s most promising cricket talent alongside established international stars.